Jennifer Potratz

Gennaro Potratz is widely recognized as a top boutique recruiting firm. Jennifer works closely with an extensive network of attorneys, law firms, and corporations in California and across the country. She has become a trusted partner and is fortunate in being the first call for many Am Law 200 and boutique law firms as they search for elite partners for outstanding opportunities within various practice groups. She is able to utilize over twenty years of experience in business development and client services to partner with firms in achieving their lateral hiring goals. She enjoys helping candidates find a firm home where their practice can flourish, and she works hard for these long-term successful outcomes.

Prior to joining Larry Gennaro in the recruiting business, Jennifer was the co-founder of a full-service financial services company with clients across the country. She grew the company into a leading financial planning firm with headquarters in West Des Moines, Iowa, and Laguna Beach, California, with corporate and individual clients in over 20 states. She maintains her real estate license, CalBRE 01972694, and is able to advise clients on valuations of residential and commercial investment properties. She has been appointed to the City of Laguna Beach View Restoration Committee.

Jennifer is the Chief Strategy Officer for a start-up automotive technology company she launched alongside partners and a team of investors. Since the company’s inception, she has been a key contributor to the company’s successful intellectual property pursuits and strategic partnership strategy.

She grew up and lived for many years in Iowa before relocating her family to Laguna Beach, California. Her son Grant, graduated from San Diego State University summa cum laude in Economics with a focus on Quantitative Analysis. He has been a part of various projects and has worked on everything from cost benefit analysis and cash flow modeling to deal structure for partners at top firms. Her son Will, is a Physics/Pre-Medicine student at the University of California, Berkeley. He is also the head JV baseball coach for Laguna Beach High School as he made the best of remote classes during the pandemic. Jennifer received her Bachelor of Science degree from Iowa State University in Pre-Medicine and Zoology. She and her sons are avid sports fans and they foster and transport dogs for a rescue organization in Southern California. She enjoys participating in local races, ocean sports, scuba diving, and hiking with her husky, Titan.